Why Choose Connect's Scale Targeting?
- Customized Selection: Target participants and specify quotas at any range of a scale, whether it's a well-validated scale or a new one you're testing out.
- Cost-Effectiveness: Pinpoint the right participants, thus shortening your study duration and optimizing your budget.
- Faster Results: Forget the laborious task of sifting through data. With Scale Targeting, secure participants who already match your criteria from the start.
- Minimize Data Bias: Including a scale within your survey might unintentionally shape participants' subsequent responses. By selecting participants who already responded to the scale separately, you're eliminating a major source of bias in your data.